Dooly, a Vancouver startup that uses AI to help sales professionals reduce the time they spend on administrative busy-work, announced it raised approximately CAD $26 million to scale its platform.

Last fall, the company closed a seed round of CAD $4 million, led by boldstart ventures and included BoxGroup. This was quickly followed by its Series A of CAD $22 million, led by Addition, with participation from boldstart ventures, Battery Ventures, BoxGroup, Mantis (in partnership with The Chainsmokers), and SV Angel. Strategic investors that joined the round include Daniel Dines and Brandon Deer (UIPath), Allison Pickens (former COO Gainsight), Zander Lurie (CEO SurveyMonkey), Jay Simons (former CEO, Atlassian), Harry Stebbings, and other leaders. As part of the funding round, Ed Sim of boldstart joins Dooly’s board of directors.

Dooly previously raised a pre-seed round of CAD $2 million in 2018 from ScaleUP Ventures, Panache Ventures, Pallasite Ventures, and New Avenue Capital.

A recent Salesforce report indicates that salespeople spend only 34% of their day selling, resulting in obvious lost income for both businesses and sales professionals. The culprit? A disconnect between companies’ CRM tools and how salespeople actually work. Dooly is solving this problem through its connected workspace which aligns to salespeople’s workflows by taking the notes they input and syncing them to key internal systems like Salesforce and Slack.

“[Dooly] created a single pane of glass that’s incredibly user-friendly that allows salespeople to just interact with it,” said CEO Kris Hartvigsen last year. “It does the updates to the CRM, and creates the contacts, and pushes the tasks.”

“Administrative work is the fine print of a job description that no one wants to be doing,” Hartvigsen said in a statement announcing the new funding. “This problem exists in every department, but is wildly obvious for revenue teams because every minute spent re-entering data directly equates to lost income. Our vision is to create human experiences that users love, helping them stay focused on the high-value, important stuff to become the best version of themselves at work.”

• Go deeper: 'Your body isn't wired to deal with that': Kris Hartvigsen's Rollercoaster Year. How the CEO of Dooly honours his late father through the business he's building.